Back to Blog

How to Adapt Your Logo for Different Platforms

One logo doesn't fit all. Here's how to optimize for every platform.

Website

  • Header logo: SVG, max 200px height, transparent background
  • Favicon: 32×32px PNG or SVG
  • Social Media

  • Profile picture: 800×800px minimum (platforms crop to circle)
  • Cover/banner: Platform-specific sizes (1500×500 Twitter, 1584×396 LinkedIn)
  • Mobile App

  • iOS: 1024×1024px with rounded corners
  • Android: 512×512px adaptive icon
  • Print

  • Business card: Vector SVG or 300 DPI PNG
  • Signage: Always SVG for infinite scaling
  • Merchandise: High-res PNG (at least 3000×3000px)
  • Email

  • Signature: PNG, max 200px wide, under 50KB
  • Quick Reference Table

    PlatformFormatSize
    Website headerSVG200px height
    FaviconICO/PNG32×32px
    Social profilePNG800×800px
    iOS appPNG1024×1024px
    Business cardSVG/PDF300 DPI
    Email signaturePNG200px wide

    Generate platform-optimized logos →